wine clubs · subscriptions · built for shopify

Every vintage, they’re first in line. Every release, they jump in. Every visit, they feel at home. Every release, they’re all in. Wine clubs and ecommerce subscriptions, built for Shopify.

Wine clubs and ecommerce subscriptions, built exclusively for Shopify. Awtomic gives wineries and brands the technology to turn repeat purchases into lasting relationships.

two products, one platform

Uncork it or unbox it.

01 — Awtomic for Wine

Clubs and memberships for wineries

  • Customizable & traditional clubs
  • Allocations with tiers
  • Tasting-room POS
  • ShipCompliant & VinoCheck integrations
Explore Awtomic for Wine →
02 — Awtomic for Ecommerce

Subscriptions for ecommerce brands

  • Build-a-Box & Shuffle
  • Moments rewards
  • Retention flows
  • Klaviyo, Attentive, Gorgias
Explore Awtomic for Ecommerce →

Trusted by innovative wineries and brands

wine
Wineries using Awtomic
ecommerce
Ecommerce brands using Awtomic

one relationship, everywhere

The tasting room, the club and the online store are one relationship.

  1. 01 / 03

    It starts with a visit.

    Sign members up at the counter with Shopify POS — card on file, club chosen, birthday captured — before the glass is empty.

    Tasting-room POS
  2. 02 / 03

    It arrives at the door.

    Clubs your members can make their own: customize the shipment, swap a bottle, add a few more. Every box feels chosen, not assigned.

    Customizable clubs
  3. 03 / 03

    It lives in their pocket.

    A passwordless portal to skip, swap, update and shop on their terms — so the relationship never waits on a phone call.

    Member portal
    A member smiling at her phone over a glass of red wine

relationships & recurring revenue

A year in the life of a member.

A subscription, membership or wine club is an ongoing relationship. Awtomic makes every moment in it a little more personal.

Jan

POS

Joins at the tasting room

Signed up on Shopify POS at the counter, card on file.

Mar

Build-a-Box

Builds the first box

Picks six favorites instead of taking what’s assigned.

May

Allocations

Gets the allocation email

The VIP tier opens first, then the next — each with its own window.

Jul

Moments

Unlocks a birthday gift

A reward triggered by loyalty, not a coupon code.

Sep

Memberships

Release day, member pricing

Every member billed on one release date, tier perks applied everywhere.

Nov

Gifting

Gifts a membership

And the relationship starts again — with someone new.

01

Awtomic Moments

Rewards and surprises triggered by order count, spend or date — free gifts, discounts, fixed-price perks.

02

Build-a-Box

Let customers build their own shipment from a curated catalog, with smart defaults and min–max sizes.

03

White-glove customization

When the standard experience isn’t enough, our team builds what your program needs.

04

Shopify POS

Sign up members, charge cards on file and see member history right at the counter.

proof, not promises

100%

of payment tokens preserved in HALL Wines’ migration

HALL Wines, 2026
2000%

subscription growth at The Coconut Cult

The Coconut Cult
50%

lower club operating costs at Firestone Walker

Firestone Walker
5★

on the Shopify App Store

Shopify App Store
The fact that Awtomic has everything in the platform to answer our personalized needs and complicated program was a revelation for me.
Micaela YeoClub & Specialty Brands Manager, Firestone Walker Brewing Co.

built for shopify. backed by awtomic.

Technology, and the people behind it.

Awtomic is built exclusively for Shopify, giving brands powerful wine club and subscription technology on the commerce platform built for growth. From migration and implementation through launch and growth, our team works directly with you — and stays involved as your business evolves.

  • MigrationMembers, cards, clubs and history — moved for you.
  • ImplementationConfigured around how you actually operate.
  • PartnershipA team that answers, long after launch.
Awtomic co-founders Emily Yuhas and Adrian Andrade at the Awtomic × Shopify booth at the DTC Wine Symposium
“Adrian from Awtomic became an extension of the HALL team.”— HALL Wines

Pour the first glass.

See how Awtomic would run your club or subscription program — on your Shopify store, with your products.

Brand